WTPh? (What the Phonics) is an interactive installation made by Momo Miyazaki and I (Andrew Spitz). Street names in Denmark are close to impossible for foreigners to pronounce, so we did a little intervention in the touristic areas of Copenhagen.

We recorded a Danish person speaking the street names then split up each syllable. In true karaoke style, we placed lights above the matching syllable so that in real-time, you can see which part of the word is being spoken. When participants lift the speaker off the wall, it starts playing. We used Max/MSP and Arduino to build the installation.

Here’s a video about the process and showing WTPh in action. Enjoy!

This project was made during the Systems and Layers module at CIID and was run by Adam Greenfield and Engin Ayaz.

The music we used, is by the amazing artist Jacob Montague. The track is Lambent from the album Fly On.

21 Responses to “WTPh? – What the Phonics {+ installation}”  

  1. 1 Dale

    Drooza & Momo, what a spectacular concept and wonderful execution. In our rainbow nation we have 11 official languages and this would work great here. Congratulations on a job well done. I’m going to post on my page…

  2. 2 Jessica

    This is just so nice. Congratulations to both of you 🙂

  3. 3 Andrew Spitz

    Thanks, Jessica!

  4. 4 Rasmus

    I love the idea! Cheers from a Dane 🙂

  5. 5 Billy O'Shea

    Excellent, innovative idea! Now could you do the same for Danish bakeries? 🙂

  6. 6 Ianus Keller

    Very nice project. For April Fool’s you might want to get the guy from Pronunciation Manual to get you some alternative pronunciations? http://kottke.org/12/01/how-to-pronounce-things-hilariously

  7. 7 Andrew Spitz

    Ha! Brilliant!

  1. 1 Mi Próximo » What the Phonics te enseña la difícil pronunciación de las calles en Copenhagen
  2. 2 WTPh? What the phonics : Broken City Lab
  3. 3 WTPh? – What the Phonics / Andrew Spitz e Momo Miyazaki | Atelier Livre – Tecnologias Interativas e Processos de Criação
  4. 4 What the phonics? | Marzipan and Marmite
  5. 5 What the Phonics? Helps Non-Dutch Speaking Tourists Navigate the Streets of Copenhagen | Inhabitat - Sustainable Design Innovation, Eco Architecture, Green Building
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